this post was submitted on 05 Jul 2025
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I think the majority of people here understand the new issues with Reddit, but today it struck me that there must be a bigger plan. Almost everyone has a “not sure why I was banned” story. Then there’s the severely limited new user journey that needs to be followed in order to eventually become able to “freely” use Reddit. Eg. You can only post in these groups or can’t comment on this etc. All in the name of spam prevention, apparently.

But what if it was more about something else, eg. At some point they l announce that paying for a Reddit premium account allows you to be unbanned and free to do whatever you want.

What other reasons or ideas can you think of, that mass banning users, (some with years of age and contributions, some of them mods.) could be the first step in a plan to capitalize. It might be very obvious to some , I’d like to hear what you think.

It just seems like actively killing your brand is too stupid of an idea for the Reddit creators.

Also… think of how many new users are sent to post on a selected list of sub Reddits , because they have no restrictions. Why would anyone looking to grow their sub Reddit not want to be on that list, yet it’s so limited. Who decided the list? Why?

There is always a bigger plan.

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[–] IdontplaytheTrombone@lemmy.world 11 points 2 days ago (3 children)

The unfortunate point of a business is to get people hooked, kill competition, increase profits through enshitification, declare bankrupcy, sell/close company. The goal is that people up top make tons of money. Reddit is in the enshitification stage. They don't care that people are leaving because the suits are making money.

[–] Mr_Mr111@lemmy.world 1 points 2 days ago (1 children)

Is Enshitification a real word? You’re not the only one to use it. Haha. Yeah very few get into business to not make money.

[–] BlameTheAntifa@lemmy.world 3 points 2 days ago* (last edited 2 days ago) (1 children)

Is Enshitification a real word?

Yes ish

[–] qbus@lemmy.world 1 points 2 days ago

Webster's dictionary has really been enshittified lately

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