Firefox
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This might shock you but Firefox is trying to appeal to people who are not already firefox users.
An additional shocking revelation of which you seem to be unaware is that a lot of people do find value in these chat bots.
I do mostly kind of agree with you. Yes Gen AI is over-hyped. Yes their is a dangerous investment bubble. Yes I wish Firefox would just focus on being a great browser.
No they aren't. They are trying to appeal to investors and advertisers.
https://blog.mozilla.org/en/advertising/index-exchange-partnership/
... and what, pray tell, do advertisers and investors desire?
The same thing they always want: Surveillance, behavior tracking, and avenues to advertise.
Yes, but they want more users to surveil and track.
Sure, but Mozilla doesn't care about that. They only care about the short-term gains they can get by milking those advertisers and investors.
If Mozilla cared about bringing in more users, they would do things that users want, instead of what they have been doing for the past decade or so.
Users love AI chat bots.
*citation needed