I find that people who say 'I've nothing to hide' haven't really thought it through. Mainly because, in most of the general public's mind, there is a disconnect between their daily lives and their online lives. Instead of being condescending to them, run through a couple of obvious scenarios with them:
- You have keys and locks they go to. Maybe they go to your car, front or back door, or tool shed. Why? Keys and locks prevent unauthorized access. They do not portend guilt in any way.
- You have window blinds and even black out curtains covering them. Why? What would be your reaction to a law that made window blinds and curtains illegal because the authorities having jurisdiction can't see what you are doing in your house?
- Would you be ok if a live feed of your bathroom or bedroom be broadcast to the internet for all to see? Why not?
Usually, running through daily things people do and contrasting them with privacy, security, and anonymity, I can get them to realize that yes, they too enjoy, nay, demand privacy, security, and anonymity in their daily lives, and that their online presence should not be any different.
The average Joe citizen really has no idea what goes on behind all those pretty pictures on their screen, and they could almost be forgiven for that. I've had a computer in front of me since the mid 70s and I openly admit, computers and networking are complex beasts. Even I have not plumbed the depths. Someone here made a comment once that if their knowledge was a 25' tape measure, they might know an inch, and I think that is applicable.
We, as the stewards of the secret knowledge, should not brow beat those who may be unenlightened. They are not sheep, they are not normies, they are not idiots. They just have no clue, so it behooves us to educate and assist those who do not understand, without making them feel like they're stupid. The more educated the populace, the further our privacy, security, and anonymity mission is spread.