this post was submitted on 16 Jun 2023
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No Stupid Questions

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I mean there's Reddit ofc, as well as Twitter in its entirety, Discord is implementing some dumb updates, there are issues with Tumblr as well as everything to do with Meta, and I'm sure there are plenty more (and I haven't even touched other digital media, for example the Sims). Why is it all happening in the span of about a couple months?

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[–] SpaceCowboy@lemmy.world 2 points 2 years ago

These companies are overvalued. Currently we're operating in supply side economics where the wealthy have all the money and companies do everything they can to attract those big investment dollars.

But the truth is social media companies (despite being household names) don't really make the revenue that warrants their high valuation by investors. Investors are starting to figure this out, and now they're desperately throwing shit at the wall to try to keep from losing those big supply side dollars.

Social media companies can break even and employ a lot of people while doing so. They could have a good user experience, and it would be all fine. But they wouldn't have sky rocketing share prices doing that. The leadership wouldn't get fat bonuses. So they implement all these crazy schemes so they can make projections about future revenue.

It doesn't matter if these schemes actually will make money or not. They just need to show X number of users multiplied by Y additional revenue per user and that's enough to attract investment. And it doesn't matter if it destroys the company either, the people at the top will get their bonuses.

[–] Arbiter@lemmy.world 2 points 2 years ago

Running out of VC dollars, now they gotta actually make a profit.

[–] Palteos@lemmy.world 2 points 2 years ago

It's the lifecycle of social media sites. I knew when I left Digg 13 years ago Reddit would inevitably follow the same fate at some point. The problem we have now is that there are no alternatives of similar size nor established communities to replace the sites that are falling apart. Digg and Reddit were equal and provided an instant replacement of similar size for the exodus. Same with MySpace and Facebook. Now, the users of the big sites don't really have that haven to jump to and people don't want to spend the time building a new community. There is no Twitter alternative. Mastodon just doesn't cut it right now and the fact that actual companies use Twitter as an official mode of communication makes it harder to leave. Reddit is the same way. Every controversy draws users to alternatives, but nothing can match it's size.

[–] nostalgicgamerz@lemmy.world 1 points 2 years ago

its the eshitification of the internet....it's inevitable

[–] boonhet@lemm.ee 1 points 2 years ago* (last edited 2 years ago) (3 children)

Reddit, Twitter, etc, have been running at a loss for ages, burning through vulture capitalist money to build up a solid userbase. Now they need to start turning a reliable profit, which means enshittification of the user experience to make more money per user.

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[–] ScreaminOctopus@sh.itjust.works 1 points 2 years ago

I think it has something to do with fear of an upcoming recession, platforms need to prove to their shareholders that they can still maintain profitability even in the face of economic downturn. Keep in mind the US hasn't experienced a real recession since the tech boom, which may explain why all this money grubbing is so severe and sudden.

[–] beanssys@lemmy.dbzer0.com 1 points 2 years ago

a lot of people have already basically made this point, but ad revenue isn't really good enough to make massive massive tech platforms profitable, and there's only so much VC money they can all burn. we saw the first stage a few months ago when basically every major tech company had massive layoffs, now all these companies are trying to become profitable all at once

[–] ratskrad@lemmy.world 1 points 2 years ago (1 children)

I think the main problem with these companies and the startup/tech bro culture (mostly in the US) is that they are growing for the sake of just growth itself, because they want to get their own. The original idea is to grow as big as they can, IPO, then sell it off. They weren't designing things to be profitable from the start. So eventually they all reach a stage where they are hemorrhaging money too much, and that is where all the enshittification happens (investors come in, they try to make it a real business now, but it wasn't really feasible to be a business to begin with).

[–] MrSebSin@lemmy.world 1 points 2 years ago

Well said. I run a branding and marketing biz and had a customer talking about seeing how they could implement this strategy. I said it nicely, but explained it would ruin everything they’ve worked so hard to build. Go buy some lotto tickets instead and keep your hard work in tact.

[–] RanchOnPancakes@lemmy.world 1 points 2 years ago* (last edited 2 years ago) (3 children)

Capitalism slowly shits up everything. Even the things it helps create.

I mean this in the most general way possible. Not just platforms. Even if reddit was profitable it would still continue. It's just part of the cycle of seeking not just profits but ever rising profits.

It's just more obvious lately on digital platforms because it has been kind of compressed into smaller amounts of time.

That which is free must find a way to cost.

That that makes money must find a way to make more.

And slowly but surely its takes on a fine shine. A glean seen from a distance. But when you get close you realize. "oh, its fucking shit all over it."

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[–] Qualanqui@lemmy.fmhy.ml 1 points 2 years ago (1 children)

I reckon there are two factors at work here, the profit imperative and enshitification. The profit imperative relates to how corporations have to make exponential profits every single year (and as we all should know you can't have exponential growth in a finite system.)

And enshitification is a result of the profit imperative, with all the corporations trying vainly to keep the profits rolling in they have to cut quality, be it through replacing ingrediants with inferior ones or pumping in the sugar so it's harder to taste the wood chips, killing third party alternatives for viewing your site to keep all the ad revenue to yourself, putting out unfinished products and charging top dollar while treating your users as unpaid testers.

Or any other of the million shitty practices corporations can think up to keep the economic perpetual motion going, it's all going the same way in the end though because you can't get blood from a stone and as a great man once said “You can fool some of the people all of the time, and all of the people some of the time, but you can not fool all of the people all of the time.”

[–] nooneescapesthelaw@lemmy.ml 1 points 2 years ago

Nobody said that companies have to make exponential profits, that's why non social media companies are doing ok.

The reason social media companies are failing is because investors are tired of throwing cash away and need them to turn a profit

[–] LostCause@lemmy.ml 1 points 2 years ago

Companies in general are just designed to make more profit, that‘s it. All their decisions make sense from a business perspective, they are just shitty for us from a human perspective. This is why we need decentralised platforms which aren‘t inherently profit seeking.

Funny also how every time someone criticises capitalism someone shows up attributing all technological advances to capitalism. No. It‘s the people, under any economic system there will be inventions, it is small minded to think people only innovate or work out of greed, if that were so the entire open source just wouldn‘t exist and volunteering wouldn‘t exist.

[–] aski3252@lemmy.world 1 points 2 years ago (2 children)

Many tech companies were overvalued for a long time. Everyone was happy to invest and pump money into those companies because "those platforms are going to be the future and I want to be part of it when they are starting to make a ton of money". It didn't matter that many of those companies were not profitable because they always promised to make up for that in the future.

This classic idea is starting to break down a bit. Many Tech companies have become profitable in the meantime, but many of them also have various troubles like moderation.

So why are so many media companies making "shitty decisions"? Well, because from a business perspective, they aren't necessarily "shitty decisions", they are kinda smart decisions. Reddit makes money by gathering data and by showing ads. They cannot show ads on apps they don't control. So they have to handle a lot of traffic for which they get nothing back. That's why they are trying to push as many people to use their app as possible. They know that the hardcore oldschool community won't like that, but they are probably pretty sure that enough will switch to the app to make it worthwhile for them.

Meta is fighting to stay relevant as well. Facebook was the foundation of social media for a long time, but in the digital space, this can change very quickly, so they constantly have to try new things.

And if we look at games like the Sims, the game who really escalated the whole DLC thing, it's a similar story. From a consumer perspective, what they are doing is bad. From a business perspective, it's smart. And that's what it ultimately comes down to.

Companies' main goal isn't to satisfy their customers, it's making money. If fucking over customers makes them more money, they do it in a heartbeat.

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[–] Ferk@kbin.social 1 points 2 years ago

only now? to me most social media platforms were shitty to begin with, or had become shitty long before.

I feel this is a matter of perspective. The average Joe whose concept of "social media" is Facebook probably has never noticed anything getting any worse. The mainstream users who just want to see funny pics and couldn't care less about 3rd party clients might actually be quicker to side with Reddit than with the protesters.

Twitter has never been attractive to me. Even back when its API was public (ancient history). Not only is their feed noisy and of poor quality, constantly swayed by "trending" stuff I don't care about, it also has always had you depend on a privative and closed source walled guarden. Things were much more open before twitter, when people used blogs to post their stuff instead.

Reddit might have been a bit more open once.. but it stopped being so long ago, this is not a change in behavior. Maybe this is an unpopular thing to say, but I'm actually glad this is happening. I think the API fiasco might be an overall good thing if it helps people get away from Reddit, and if so I hope Reddit does not backtrack.

[–] AshenPaladin@kbin.social 1 points 2 years ago (2 children)

I don't know honestly, greed probably. But it's such a shame. It seems like the internet as a whole is heading in a horrible direction, and not enough people care about it for there to be something done about it.

[–] emptyother@lemmy.world 1 points 2 years ago (1 children)

The climate is heading in a horrible direction, and not enough people care. Politics are heading in a horrible direction, and you know what? Not enough people care!

Sorry, the last 4 years has made me very cynical. And I'm in a particularly blue mood today.

[–] RomeCallen@lemmy.world 1 points 2 years ago

dude i feel that. its just lame and hard to grip with

its like i wish almost that i didnt care

[–] DoomBananas@kbin.social 1 points 2 years ago

But here we are dipping our toes in the fediverse, a bit early for the non tech savvy people but from my point of view we are currently proving that monolithic corps are no longer needed. They are convenient, but not alfa-omega.

[–] azurestrike@kbin.social 1 points 2 years ago

A lot of these companies have never been profitable and have been running on VC money on speculation alone until they reach critical mass and can turn on the monetization streams.

[–] Mpeach45@lemmy.world 1 points 2 years ago

Because easy money from a decade of low interest rates is disappearing.

[–] stephfinitely@kbin.social 1 points 2 years ago (2 children)

Because of capitalism, no seriously these decisions are based on money and growth. But both of these things are relatively finite. You can't keep have exponential growth year after year. Eventually you will plateau but there isnt a mechanism in capitalism to accept that. So companies start forcing monetary gain.

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[–] deaf_fish@lemm.ee 1 points 2 years ago
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