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I don't watch podcasts much, much less follow Rogan. But I will give him this: of the few podcasts of his that I've skimmed, his bullshit level seemed to be considerably lower than, say, Tucker Carlson.

That doesn't necessarily warrant an "amazing" label, but there is a lot of really appallingly bad media sources on the right, and relative to that, well...shrugs

checks Wikipedia

https://en.wikipedia.org/wiki/Joe_Rogan

In January 2020, CNN described Rogan as "libertarian-leaning".[98]

In 2019–20, Rogan described himself as socially liberal, saying he supports same-sex marriage, gay rights, women's rights, recreational drug use, universal health care, universal basic income, gun rights, and the Second Amendment.[99][100] He describes himself as a strong supporter of freedom of speech, and has criticized cancel culture and what he perceives to be suppression of those who hold right-wing views in the television and film industry.[101] He has also criticized what he describes as an American foreign policy of military adventurism.[102]

So if you compare him to the American political spectrum, I guess it's kinda a mix of positions from what one might consider "left" and "right".

I understand that he got initial visibility from being with the UFC, which is popular among guys on the right, which gives him immediate reach.

kagis

https://old.reddit.com/r/MMAPoliticsAndCulture/comments/14ppekm/why_is_mma_so_conservative_and_right_leaning/

Why is MMA so conservative and right leaning

I've noticed most MMA spaces and clicks most people lean very right wing. Most fighters lean right, and of course the people funding these fights lean right to. I've heard people say that it's because the people making up this scenes have a very disciplined "winner" hyper masculine mindse

Not only masculine, but blue-collar/hard-working in general. I grew up wrestling, and that is a sport that also leans very strongly to the right, with the whole blue-collar, crazy work ethic, personal responsibility, etc. mindset. Obviously a lot of wrestlers funnel into MMA as fighters and coaches.

Then you get many of the international fighters that hold similar beliefs and values, like the (Muslim) Dagestani’s.

All of this attracts a huge contingent of rural area, red-leaning white dudes. Top it all off with capitalist Dana as the head of the thing, speaking at the RNC, cozying up to Trump for a mutually beneficial relationship, talking on Fox, and now even getting involved in the dumbass culture war.