Total Control. That's really what it's all about. They want to control the narrative, they want to control the markets, they want to control every little bit that there is left that hasn't been touched. What they want is a dystopia and they're gearing moreso into realizing that dystopia than they ever been.
Ever heard of Shadowrun? The TTRPG? That's what things are gearing towards, just take away the interesting and cool aspects from Shadowrun and you basically have reality right now as we know it.