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Twitter is now X as the little blue bird disappears (www.theverge.com)

submitted 2 years ago by Madison_rogue@kbin.social to c/tech@kbin.social

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Twitter is transforming into X, as the site’s former bird logo has now been replaced by an official new X logo. Elon Musk, who owns the transformed social media site, began signaling the change early Sunday morning with a series of tweets, starting with one that said, “and soon we shall bid adieu to the twitter brand and, gradually, all the birds.”

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[–] TingoTenga@kbin.social 1 points 2 years ago* (last edited 2 years ago)

I have a hard time imagining that a letter individually considered, with only minimal stylization, will not have lots of issues for being protected and defended as a trademark.

[–] dowath@kbin.social 1 points 2 years ago* (last edited 2 years ago)

The twitter branding was one of the few things actually going for it. Oh look a cute birdie, oh look the house is a birdhouse! GET IT!

Now it's, an X? A meaningless X? With a birdhouse home icon and bird-related words everywhere?

[–] Xeelee@kbin.social 1 points 2 years ago* (last edited 2 years ago)

Buy one of the most recognisable brands on the planet and then just toss it overboard and replace it with something totally bland. Only a true business genius could come up with an idea like that.

[–] Staark@kbin.social 0 points 2 years ago (1 children)

Musk is one of the biggest cretins I have ever witnessed. Why is he destroying an easily identified, well known brand logo and replacing it with an X?

[–] magic_lobster_party@kbin.social 0 points 2 years ago (1 children)

I wonder what the equivalent to a “tweet” is going to be.

[–] sab@kbin.social 1 points 2 years ago* (last edited 2 years ago)

They really need to be referred to as xits, with people xitting all over the place. There's a solid argument to be made that the platform has been full of xit for a while now, actually.

[–] givesomefucks@lemmy.world 0 points 2 years ago (1 children)

Couldn't even pay for the new logo....

Twitter replaced the logo after Musk requested for people to post logo submissions and that “if a good enough X logo is posted tonight, we’ll make go live worldwide tomorrow.” Musk then pinned a tweet featuring a video created by a Twitter user named Sawyer Merritt and changed his own profile photo to the new X logo. Musk did note that the new X logo is an “interim” one, so it could be replaced at a later stage.

[–] Frz@lemm.ee 0 points 2 years ago (1 children)

Uh, what? There’s gotta be some copyright issues with doing this…

[–] EnderWi99in@kbin.social 1 points 2 years ago* (last edited 2 years ago) (1 children)

How? He's owned "X" for decades. It was the name of his first company. Dude is obsessed with calling everything X.

[–] Midnitte@kbin.social 0 points 2 years ago (1 children)

Funny that he doesn't own x.com

[–] blivet@kbin.social 1 points 2 years ago* (last edited 2 years ago)

That's just privacy protection. I own a few domains, and none of the whois information points to me personally.

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