I saw those videos: they are interesting.
You are right, the fact that the 3D printed object are anisotropic add an extra variable to the game. You could use the strongest filament, but if the layer are oriented in the wrong direction you will get a poor results.
I don't know if to avoid such issue, it could make sense for the producer to test molded specimens of filament (cylinders or bricks). In this way they will consider only the material itself. However, the inter-layer bonding properties will anyway play a role when actually printing, so there is the risk that those number won't translate into the printed object properties. Otherwise, they could leverage their experience and claim that the tests were made in optimal conditions, so that you know that that's an upper-bound.
I was looking into it a few ago. I found something made in Europe which advertise as more consumer friendly (Fairphone). If I got it right they want to stand out of the crowd by:
The second point could be interesting, considering this Google abusive behavior towards users. Moreover, there is another thing that caught my attention: their devices (the last one is missing, but maybe it's just too new?) are supported by Ubuntu Touch, which should be just a Linux OS running on phones. That would be my dream, so that I can consider my phone just a computer with all the freedom I can get, such as write down my bash/python/C applications to do what I want to do without having to mess up with all that Android development suite.
However, if I am not mistaken, in the past I heard some bad reviews about Fairphone, so you should perform your due diligence.