Technology

| but you should need to disclose what you did and didn’t design/build.

A specific example I have in mind: James Wright of youtube channel Wood By Wright did a video comparing like 24 hand planes, from a bunch of different brands and sources from Ace Hardware to fucking AmazonBasics. He noticed that there were basically 3 manufacturers; Jorgensen seems to offer a unique product, and then everyone else were offering slight variations on the same two designs. So there's a manufacturer somewhere in China that churns these out, and will stamp your brand on them plus you have the option of plastic handles, aluminum or brass thrust wheel, etc. to fine tune the price point you want to hit.

That's what I want to kill. In this case, if it's made by Happy Clappy Fun Time Shenzhen Co. Ltd. it needs to be branded as such. Jury's still out if I'll allow things like the iPhone that are "Designed in Cupertino California, Made In China." A product that is designed by a company for that company but then they contract out the manufacture.

Product segmentation? I'm fine getting rid of a lot if not all of that. All cars are luxury cars now. And what good does it do us allowing SB&D to have DeWalt and Craftsman? "We have two brands (actually four, with Porter Cable and Black & Decker) of cordless tools with very similar yet mutually incompatible battery standards and not quite equivalent product lineups, for no reason that benefits the customer." Perfect, yeah, get on the hobbling wheel, you can explain why we should let you keep doing this between screams.

| I’m not confused when I buy a ATHEOTS or whatever BS brand they come up, I know I’m buying cheap knock-off stuff.

There's one of two possibilities here:

1. Happy Clappy Fun Time Shenzhen Co. Ltd. is doing it themselves, registering trademarks, selling goods with that brand just long enough for the public to catch on, and then dropping that brand and coming out with another. This should be illegal and impossible. Like the mechanism by which the trademark system works should not be able to function this way.

2. Some Fuck In His Apartment is ordering out of Happy Clappy's Shit We'll Rebrand For You catalog. So Reginald Q. Flybynight registers APOWEDG and sells mousepads and shit for a few weeks on Amazon. This...doesn't need to be a business model me allow. If Happy Clappy wants their shit sold on Amazon, they can list it there themselves. We don't need the illusion of competition or market choice, we don't need prices elevated by Some Fuck Who's Also There...Trademark law is there to guarantee the source of goods. Reginald Q. Flybynight isn't the source of the goods so he has no need or right to brand the goods. All that does is obfuscate who to sue if the goods are faulty or dangerous.

I'm sick of living in a world of "Someone somewhere made this I think."