this post was submitted on 07 Apr 2025
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I was invited to comment here by u/BlazeAlt on Reddit last week regarding ways to lower the barriers to joining the Fediverse for average users — so here I go.

I'm sure a lot of this has been discussed ad nauseam, but I do have some specific starting suggestions at the end.

With corporate, single-instance social media, there's one place you go sign up, and you're in. You can find things that interest you with a simple search, and you can find people you know either by their names (Facebook) or by a very simple handle ([at]nickname). And if you're trying to build up an online identity — say, for your new podcast — if you're handle is unique enough you can end each episode with "and you can find us at MyNewPodcast on all the socials!"

Federated social media requires you to choose an instance before you can even sign up. But...

[average user voice]

  • What the hell's an "instance"?
  • How do I choose one?
  • Why do I have to choose one?
  • What do their names mean?
  • What does the instance I choose say about me? -Does choosing one over another have any effect on the experience I will have?
  • How does someone on another instance find me?
  • How do I find someone on another instance?
  • How do I find topics on another instance? -Does my choice of instance affect my access to those topics?
  • Are the rules different on each instance?
  • Who sets the rules?
  • Where do I find them?
  • What if I want to change instances?
  • Will anyone be able to find me?
  • How will they know I'm still me?

[/end average user voice]

Federated social media also requires weirdly complicated handles. [average user voice]

  • Why are there two @ signs?
  • What does it mean if there's a "!" instead of a "@" at the beginning?
  • What the hell are all these weird domain names?
  • Why can't I be just [at]TheSameHandleIUsedOnTwitter?
  • If I'm trying to create an online identity, what's to stop someone from using [at]MyHandle[at]SomeOtherInstance.url and posing as me?
  • What's the Lemmy equivalent of a blue check?
  • If there isn't one, how can anyone be sure someone on Lemmy saying they're me really is me? -I mean, other than starting my own instance with recognizable name — but then I have to learn how to host my own instance.

[/end average user voice]

To be clear: I'm not literally asking these questions. I'm just illustrating some of the hurdles to adoption I described above, and some of the ways in which federated social media is exponentially more complicated than corporate social media.

As for solutions, I don't have an all-encompassing proposal at the moment. But a good place to start would be to agree upon a single default instance for new users to sign up, so that instead of being faced with "first choose an instance," it would be...

Welcome to Lemmy.URL, where you can join Lemmy communities for any topic, all over the world! What do you want your username to be?

  • [____________]

OK, do you want your username to use a common lemmy "instance," like...

  • [ ] ____________ [at] lemmy.URL
  • [ ] ____________ [at] lemm.ee
  • [ ] ____________ [at] etc.

OR would you like more custom username connected to a particular Lemmy community, like...

  • [ ] ____________ [at] sci-fi-fans.url
  • [ ] ____________[at] knittingnuts.url
  • [find Lemmy instances where your username is available]
  • [I know which Lemmy instance I want to join first]

Choosing a community-based username doesn't affect how you use Lemmy — no matter what community you chose, you'll have access to all the same content, communities, users, and feeds.

The [find Lemmy instances] button would lead to a page where you check off various areas of interest to then get a curated subset of relevant instances with a reasonable amount of information about them to help new users select one.

The [I know which instance] button would have you fill in the name of the instance, check if your username is available, then take you to that sign-up page.

So...something akin to join-lemmy.org, but with a flow closers to what I've described above, with very few, easy, "common" default choices, and a little more help through the process of choosing a specialized instance (if you want one).

This onboarding suggestion doesn't solve most of the problems/questions in my bullet lists (ideas still forming), but it would help prevent what happened to me the first few times I looked into Lemmy, which was that as soon as I saw I had to choose an instance before I did anything else — with pretty much zero information on what that meant or how it would affect my use of Lemmy — I said, "I don't have the time for this."

BTW, as I write this, my first Lemmy post, I will also add that the comment fields need to be WYSIWYG for if Lemmy ever hopes to be populated by refugees from Reddit, etc. Creating the quote section above was a huge pain in the ass, that required multiple rounds of [Preview] [Edit] [Preview] [Edit] [Preview] [Edit] [Preview] [Edit].

Food for thought. Cheers.

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[–] Kirk@startrek.website 3 points 6 hours ago

I honestly don't bother with trying to explain what an "instance" is to people interested in leaving Reddit. I just say "get the app" since most users are on their phones anyway. The only time a new user needs to know about any decentralized/federation stuff is if they're using a web browser, where, yeah, it can be confusing. But apps hide all federation stuff. Just download it, make an account, and follow communities (or people in Mastodon's case).

Also thank you for sharing your perspective as a newbie in this community it's very helpful!

[–] Onomatopoeia@lemmy.cafe 9 points 14 hours ago (4 children)

I'm a technophile, been in IT 30+ years now, wrote my first programs in Fortran on punched cards.

I had these same questions, and had to search the web for them, as none of the instances I found had this info up front. Just a generic "create an account page".

Lemmy suffers from the same issue lots if tech does - it's driven by tech people, and we are notorious for assuming other people know what we know, plus, we'll be damned if we're gonna write any more effing documentation.

Ya want more people, gotta at least explain this stuff on the sign up page, hell, explain it everywhere...always have a link to "What in the world is this Lemmy thing?"

[–] Kirk@startrek.website 3 points 5 hours ago* (last edited 5 hours ago)

Your points are all correct, but I feel it's also important to remember that nobody owns and operates "Lemmy". It's entirely volunteer operated and while it has two full-time devs, they're paid by donations (and not very much). There is no budget or UX/UI department to do A/B onboarding testing or anything.

What I'm saying is that if there is something you feel needs changing nobody would stop you (in fact they would welcome you!) from rolling up your sleeves and trying to address it (like @Blaze@lemmy.dbzer0.com is doing with this community)!

[–] Die4Ever@retrolemmy.com 1 points 5 hours ago* (last edited 5 hours ago)

I think writing these things may not be as easy as it seems, or the good writers just aren't volunteering. Anyone is welcome to take a shot at it as the docs are open source on Github, make some pull requests!

https://join-lemmy.org/docs/users/01-getting-started.html

https://github.com/LemmyNet/lemmy-docs/blob/main/src/users/01-getting-started.md

[–] Blaze@lemmy.dbzer0.com 5 points 10 hours ago (1 children)

Lemm.ee has this post linked in the sidebar: https://lemm.ee/post/37715

Fedecan, who manages Lemmy.ca has this nice guide linked in the sidebar as well: https://fedecan.ca/en/guide/get-started

LW has a Getting Started post in the sidebar: https://support.lemmy.world/quickstart/

Not sure how to make those posts more visible than they currently are

[–] 100WattWalrus@lemm.ee 5 points 7 hours ago (1 children)

Some of those are relatively decent explainers, but what's needed is simplification of the whole onboarding process and UX. Having to read a 2000-word treatise on the Fediverse doesn't solve the problem of the Fediverse being confusing in the first place. :)

To me, the solution is a streamlined onboarding, like I've proposed, driving most people toward one or two common, popular instances where they can just sign up and just find posts that interest them — then let them/help them discover how to further explore once they've got the hang of it.

You can't read about how to use Lemmy any more than you can read about how to ride a bike. And yet, most of the pople trying to drive Lemmy adoption are explaining, explaining, explaining instead of trying to make it simple.

I'm not saying those explainers shouldn't exist. I'm saying they only help people who want to understand Lemmy rather than helping people who just want somewhere to go for a feed of interesting community topics.

[–] Blaze@lemmy.dbzer0.com 4 points 6 hours ago

There's a need for balance between conciseness and details.

As you know, I usually go with

Lemmy is an alternative to Reddit, you can visit https://phtn.app/ to have a look at the content, and install an app using https://vger.app/settings/install.

The issue is that if you only provide this explanation, people don't really understand why they should switch to what looks like a less populated Reddit while Reddit works fine for them .

The main feature of Lemmy/Mbin/Piefed vs Reddit is that nobody owns the website. You can tell that to potential new joiners. But it might confuse them even more. "What do you mean, nobody owns the website? Who operates it, then? Who pays the bills?" At that point, you might have to explain, even briefly, what is federation, otherwise you might just come off as a "trust me, I tell you it's better, but I won't tell you why"

[–] JayGray91@kbin.earth 4 points 11 hours ago (1 children)

IMO it's gatekeeping. I got the feeling there's a group in the threadiverse that don't want reddit refugees.

To them, it's a feature, not a bug

[–] Blaze@lemmy.dbzer0.com 1 points 10 hours ago (1 children)

Lemm.ee has this post linked in the sidebar: https://lemm.ee/post/37715

Fedecan, who manages Lemmy.ca has this nice guide linked in the sidebar as well: https://fedecan.ca/en/guide/get-started

LW has a Getting Started post in the sidebar: https://support.lemmy.world/quickstart/

Not sure how to make those posts more visible than they currently are

[–] JayGray91@kbin.earth 3 points 6 hours ago

From my 10 year reddit experience, hardly anyone reads the sidebar until shoved down the throat.

I'm expecting the same from recent reddit refugees.

Although one could argue having a DM pop in right after sign up and they would ignore it as well. Projection from me, but that's what I did when I subbed to a subreddit that has a welcoming DM. I don't doubt others do to.

To the defense of the me turned instances, there's only so much admins can do. Leading a horse to the water and all, as the saying goes

[–] Alphane_Moon@lemmy.world 6 points 14 hours ago (2 children)

An automated default instance selection is a must.

I would even go as far as removing the additional selection screens. Just have a small "choose custom instance" button with a "feel free to ignore this" clarification text.

Yep, join .world, maybe switch later once you know your way around

[–] Blaze@lemmy.dbzer0.com 4 points 10 hours ago (3 children)

An automated default instance selection is a must.

Who manages this, and who defines the criteria?

I'm personally recommending Lemm.ee by default nowadays, with posts like this

What is Lemmy in one sentence?

Lemmy is an alternative to Reddit, you can visit https://phtn.app/ to have a look at the content, and install an app using https://vger.app/settings/install.

https://old.reddit.com/r/BuyFromEU/comments/1j0xkqa/lemmy_as_an_alternative_to_reddit_using/

Seems to address most of OP points without needing to rework join-lemmy.org

[–] 100WattWalrus@lemm.ee 3 points 7 hours ago (1 children)

Actually, that Reddit post was exactly the thing that got me thinking about this in the first place. That is not a post for average people. It starts out with an attempt at a simple explanation — "No need to understand federation, servers, or any technical jargon" — but very quickly devolves into exactly those things it said you didn't need to understand. For example, it uses the word "server" 21 times without ever explaining what the word means. And, as I mentioned elsewhere, explainers shouldn't be necessary. What's needed is a cleaner, simpler UX. I've started by suggesting a clearer, simpler onboarding process. The rest I'm still noodling.

[–] Blaze@lemmy.dbzer0.com 1 points 6 hours ago

I posted another version of that post on /r/BoycottUnitedStates: https://old.reddit.com/r/BoycottUnitedStates/comments/1jrcrh6/lemmy_as_an_nonus_alternative_to_red_dit_using/

I explicitly added another disclaimer to address your point

That was the very easy version. No need to understand federation, servers, or any technical jargon.
**If you are still reading, it means that you want to know more about how things are running. **

[–] 100WattWalrus@lemm.ee 2 points 7 hours ago

Who manages this, and who defines the criteria?

That's exactly the kind of thing the Lemmy community needs to figure out together. There doesn't have to be just one, but there should only be a handful, and they should work basically the same way. Ideally some consortium or committee would come together to agree on a simplified protocol for onboarding. I realize that's easier said than done in the early, Wild West days of Lemmy. But if the Fediverse is going to take off and undermine the billionaire-run social media networks, it needs to be easy enough for your grandma to understand it, and be able to sign up and get around without getting lost of confused.

[–] Alphane_Moon@lemmy.world 4 points 10 hours ago (2 children)

That's a good intro text. Mine is similar.

Who manages this, and who defines the criteria?

You probably want a single URL like join-lemmy.org that manages the selector.

Would likely need some algorithm based on geography and referral data, with some amount of randomisation.

There is no simple solution, but removing instance selection (or any discussion around federation) is a must for on-boarding.

Mind you, I do think there is value in talking about the benefits of federation - e.g. "A single entity cannot buy out Lemmy, it is designed to withstand such takeovers and remain independent", but not about specific when people are just joining. The ones who are interested will figure it all out themselves.

[–] 100WattWalrus@lemm.ee 2 points 7 hours ago (1 children)

Very much agree with this. Multiple onboarding instances that all work basically the same way, routing new users to them based on geography and language to start, and maybe when the sign-up in complete, the first post they see is an automated very basic primer that includes something about that Lemmy isn't owned by anyone, let alone by a giant corporation that wants to collect and sell their identity.

[–] Blaze@lemmy.dbzer0.com 4 points 10 hours ago (1 children)

You probably want a single URL like join-lemmy.org that manages the selector.

Indeed, but my question was more: who decides to add or remove an instance from the selector. The current join-lemmy.org website still recommends lemmy.ml, as join-lemmy is managed by the lemmy.ml admins. The consensus nowadays seems to be that lemmy.ml isn't probably the best recommendation for a new joiner (except if they agree with the .ml political stance, but that's not every new joiner)

https://pangora.social/join might be closer solution. Still, there is the risk of the person managing that website to arbitrarily remove an instance because they can.

[–] Alphane_Moon@lemmy.world 1 points 10 hours ago* (last edited 4 hours ago) (1 children)

Best option would be a contracted out 3rd party that gets baseline payment for managing the onboarding landing page and an additional bonus for 12 MAU growth.

ML should of course be removed from the default instance pool. The Lemmy Devs should understand why this needs to be done if they are acting in good faith. Any Marxist-leninists and supporters of russian genocidal imperialism can find ML via other means.

[–] Die4Ever@retrolemmy.com 1 points 5 hours ago (1 children)

payment

lol

sorry, but there's not much money being passed around here...

[–] Alphane_Moon@lemmy.world 1 points 3 hours ago

I get that, I am saying in an optimal world. Like if Europe happened to give a grant for independent European-hosted social networks.

[–] asudox@lemmy.asudox.dev 2 points 11 hours ago* (last edited 11 hours ago) (1 children)
  1. An instance is a server that runs a federated platform such as Lemmy.
  2. You should avoid lemmy.world, lemmy.ml, lemmygrad.ml and hexbear.net.
  3. Because this is how the Fediverse is designed to work. No way around it.
  4. Nothing. They are random names by their owners.
  5. Not much unless you specifically choose it and then defend it. For example lemmy.ml or lemmygrad.ml.
  6. Mostly no, but yes, it can. You should choose a instance that has good admins, up to date and not lots of defederations
  7. Your user gets federated to other instances. Though if your user hasn't commented on any community, or did but the community is also unknown to most other instances, then your account will not be found. In that case, you can mention such people with this syntax: !<username>@<instance domain>
  8. Read above
  9. Communities? When someone from your instance subscribes to a community on a remote instance, it is also available for you. If not, you can subscribe to an unknown community with this syntax: !<community name>@<instance domain>. Note that the community will only contain 20 of the new posts and without the upvotes and comments. They need to be fetched on demand via links.
  10. Defederation is a thing. Read point 6.
  11. Yes.
  12. The admins
  13. The rules are either in the meta community, on the sidebar or in some external website, which should be linked on the sidebar.
  14. You change. You can't take your comments/posts with you. But you can transfer ownership of your communities. You also can export your settinga and import them in your new account. That includes your subscribed communities, which will be subscribed to once again on your new account.
  15. Read point 7
  16. There are some services like keyoxide that can help you be identified across supported websites. Digital signatures are also an option.
  17. The first one is used to mention someone, the second one is to identify the instance the user is on.
  18. Read point 7 and 9
  19. Read point 4
  20. You can. Display names are optional, changeable names. They can't be used to tag a community or mention a user, but is just there visually.
  21. Nothing. You should have a way to identify yourself across the fediverse. Read point 16.
  22. Nothing. There's no such thing here.
  23. Read point 16.
  24. Read above
[–] 100WattWalrus@lemm.ee 6 points 7 hours ago (2 children)

I'm sorry, but you've completely missed the point of this post. I wasn't literally asking those questions (and I did literally say exactly that). That's why each set of questions was couched in an [average user voice] "tag". The point is that these are things nobody needs to ask when signing up for Facebook, etc. They are barriers to anyone to joining Lemmy for who isn't already highly tech-literate.

[–] Blaze@lemmy.dbzer0.com 3 points 6 hours ago (1 children)

They are barriers to anyone to joining Lemmy for who isn’t already highly tech-literate.

https://lemm.ee/c/thebirdspapaya_snark

This community is dedicated to discuss a Canadian lifestyle influencer. As you might expect, they are not really highly tech-literate.

Still, they managed to join lemmy.ca fine: https://lemm.ee/post/33870928

I posted a small guide when they joined: https://lemm.ee/post/33917645

It's been 10 months, and they are still there, keeping the community active.

What this means is that Lemmy in its current state can be used by people who are not highly tech-literate. You even people not having any idea what instance they use. "I just use Voyager to scroll content, and I'm fine with that".

The main issue Lemmy is facing is Reddit network-effect and user inertia, but even Bluesky is struggling to really compete with Twitter, and they are a Twitter clone funded by venture capital with a huge marketing budget.

[–] Die4Ever@retrolemmy.com 2 points 5 hours ago* (last edited 5 hours ago)

fixed your link to the community https://lemmy.ca/c/thebirdspapaya_snark

or !thebirdspapaya_snark@lemmy.ca

But you're right, motivated users will make it work. People who are just pretending to take a moral stand against Reddit will continue to complain and think up new excuses and questions without ever moving

[–] asudox@lemmy.asudox.dev 2 points 7 hours ago

I know. Which is why I answered them, so that any potential newcomers can read the answers to their most frequently asked questions.