It's not just a name. It's policy, it's discourse. If it was just one isolated case, Mexico would have let it go, wait for Trump to loose another election and negotiate, but this is not an isolated case, so, it makes sense to fight back and keep Trump with full hands. Also, Google are assholes.
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Fucking ridiculous to even engage with this bullshit.
heh
It's like they spent a lot in propaganda to differentiate between US and US tech giants vs China and Chinese tech giants but they're essentially the same.
Changing the name is stupid, ut so is suing Google (or any other map provider). Tailoring place names to the target market has always been a common practice in cartography.
Mexico has nothing else better to do.
Tourism is big money, all this anti-Mexico rhetoric is hurting them in more ways than one.